UTM Builder
Generate marketing campaign links with custom UTM tracking parameters for analytics.
Add Analytics Campaign Parameters
A UTM (Urchin Tracking Module) code is a snippet of text appended to the end of a URL. It helps analytics platforms (like Google Analytics) track where traffic is coming from. This tool helps you build those links securely client-side.
The referrer (e.g. search engine, newsletter name).
Marketing medium (e.g. cost-per-click, social).
Product, promo code, or slogan identifier.
Identify paid search keywords.
Used to differentiate creative or links pointing to same URL.
Ready to generate.
Understanding UTM Parameters
utm_source: Which site sent the traffic (e.g.,google).utm_medium: The advertising medium (e.g.,email).utm_campaign: The specific promotion or product campaign (e.g.,spring_promo).utm_term: Keywords used for paid search ads.utm_content: Differentiates ads or links pointing to the same page.
